Information: Beyonce > Filmography

Below are the 411 on the Endorsements that Beyonce is involved in!


McDonalds

Quote:
"We're lovin' the chance to work with McDonald's and know that together we'll create lots of fun and cool surprises,"
"McDonald's shares our passion for music, so we can't wait to start connecting to our fans -- McDonald's customers -- all over the world."



The 411 :
McDonald's Press Release 10/06/2004:
Destiny’s Child to be New Voice of “i’m lovin’ it™” --
Worldwide Tour, Commercials and Charity Work Highlight Global Relationship

OAK BROOK, IL (Oct. 6, 2004) — McDonald’s today announced a multi-dimensional global partnership with R&B super group Destiny’s Child. The trio of Beyoncé Knowles, Kelly Rowland and Michelle Williams will play an integral role in the McDonald’s worldwide brand campaign – “i’m lovin’ it” – bringing a new, exciting energy and attitude to McDonald’s ongoing approach of connecting with customers in fresh, relevant ways.
The global partnership will include McDonald’s sponsorship of the group’s new worldwide tour – “Destiny Fulfilled and lovin’ it.” The tour begins in the spring of 2005 and includes stops in the United Kingdom, France, Germany, Spain, Japan, Australia and Brazil, as well as throughout the U.S. and Canada next summer. Destiny’s Child will also be featured in new commercials and special restaurant merchandising around the world.
Additionally, the artists will lend their support as worldwide ambassadors for World Children’s Day™ at McDonald’s, the company’s annual global fundraiser benefiting Ronald McDonald House Charities® and other children’s causes that culminates on November 20.

Beyoncé Knowles, Kelly Rowland and MIchelle Williams of Destiny's Child are lovin' their new global partnership with McDonald's, announced today in Los Angeles. The multi-faceted relationship includes McDonald's sponsorship of the group's new worldwide tour, "Destiny Fulfilled and lovin' it."






TRUESTAR

Quotes:
"I'm feeling wonderful! I'm so excited and I know that the commercial is one of the best things I've ever been a part of. So I'm very, very proud and anxious for everyone to see it. "The whole campaign is so classic and timeless and beautiful, and it's not many black women that have their own perfumes. Not many women in the world! So for me to be one of them is just an honour."



The 411 :
Beyonce & Tommy Hilfiger joined forces back in 2004 to front a new perfume range called True Star. With her talent, her incandescent beauty, and a smile that can light up an entire stage, Beyonce Knowles is an international superstar of the brightest kind. The sparkling, dynamic, and inventive energy that she brings to both the musical stage and the big screen make her one of the most recognised and celebrated music icons of the 21st century! Her beauty and talent continue to inspire people all over the world - including designer Tommy Hilfiger. When he decided to create a fragrance collection. THe pair collaborated on the fragrance from conception to completion and the result was True Star; a fragrance that represents both the spectacular brilliance and intimiate softness of a celebrated superstar!






PEPSI

Quote:
"I'm thrilled to be joining so many talented entertainers who have created memorable Pepsi moments over the years," she said.



The 411 :
Pepsi announced their new contract with the sassy, classy Independent Woman back in 2002, on the 17th December 2002 Pepsi announced that their contract with Ms Britney Spears would no be renewed but instead Beyonce Knowles would be stepping up as the new voice and front woman for Pepsi. Pepsi's endorsememnt contract has been one of the longest in their history of using celebs to front their ad campaigns in the past.






L'OREAL




The 411 :
L'Oreal and Beyonce teamed up back in 2001, becoming their spokesperson, Beyonce has been involved in dozens of Ad campaigns, promoting a variety of products ranging from cosmetics to hair products. In 2004 it was stated that L'Oreal had furthered Beyonce's contract for another 5 years! With Beyonce's style, look and pure natural beauty it no wonder that she will continue to endorse L'Oreal, after all "She's Worth It"!